What is your mission? 

You will provide the best service to our partner brands by performing these tasks:

• Conduct thorough research to identify potential leads based on target criteria and market trends
• Utilize online resources, databases, and social media platforms (e.g., LinkedIn, Google, industry directories) to compile qualified prospect lists
• Analyze and assess leads for alignment with our offerings and potential conversion
• Maintain and update a structured lead database with accurate, current information
• Collaborate with sales and marketing teams to refine lead generation strategies and share insights
• Monitor, track, and report on lead generation activity and performance metrics
• Support the development of lead generation campaigns and outreach efforts
• Stay up to date on company offerings, market trends, and competitor activity to uncover new opportunities
• Effectively communicate research findings and lead information to the sales team for seamless follow-up
• Assist with marketing and sales support tasks as needed, including content creation, event planning, and campaign coordination
• Perform other duties and responsibilities as assigned

Who are we looking for?

• 3+ years of experience in sales, marketing, or lead generation, ideally within the advertising/media industry
• Proficiency in using CRM software (e.g., Salesforce, HubSpot) and lead generation tools (e.g., Lusha, LinkedIn Sales Navigator, ZoomInfo)
• Experience working with American businesses (B2B)
• Excellent communication skills